See how your episodes are doing

Every source side by side for the dates you pick, and every episode ranked over its first week, first month or your date range.

Grow plan

The Analytics page puts every source of numbers you've brought in on one page, side by side: what your host counts, what Spotify and Apple count, and (if you've connected it) what YouTube counts. Underneath is every episode, ranked, so you can see which ones did best and why.

  1. Pick a date range

    Choose Analytics in the sidebar (on a phone, it's under More). Under the page title, choose 30 days, 90 days, 12 months, This year or All. Or choose Custom, pick a From and a To date, and choose Apply. The dates you've picked show beside the buttons, and they apply to the cards and charts.

  2. Read the top cards

    Downloads is your host's count, across every app. Plays is Spotify's own count: it needs an import from Spotify for Creators, unless your host is Megaphone, which reports Spotify's plays itself. Listeners per day and Avg listen come from your host when it counts listeners for each episode (Megaphone does): listeners per day adds up each episode's listeners and averages them over the days, so someone who heard two episodes on one day counts twice. Otherwise they come from a platform that reports them, and the card names it. A card with a dash has nothing to show for your show yet, and says why underneath.

  3. Look at the charts

    Listening over time draws your host's downloads, with YouTube's views in a separate chart underneath. Where people listen splits your host's downloads by app, when your host's export includes that. With YouTube connected, How far people get shows how much of each video people watch, on average.

  4. Scroll to Episodes

    Every episode is listed, best first, ten at a time: choose Show 10 more at the bottom for the next ten. Each one has a Podcast apps row (your podcast numbers) and, if YouTube is connected, a YouTube row. Each row shows First 7 days, First 30 days and Total. The podcast row counts from the episode's release and the YouTube row from the video's upload, because the two usually go up on different days.

  5. Choose what to rank on

    Next to Rank on, choose First 7 days or First 30 days to compare episodes fairly: each is counted over the same stretch from its own release, whatever dates you picked at the top. Choose Total to rank on everything each episode has had so far. Choose Date range to rank on the dates at the top instead: a Date range column joins the other three.

  6. Choose what to rank by

    With YouTube connected, choose Podcast apps or YouTube next to Rank by. Episodes with no number on that side go to the bottom.

  7. Filter by type

    If your show has more than one kind of episode, choose Full episodes, Bonus or Trailer next to Type. All shows everything.

  8. Open an episode

    Choose an episode. It opens on its Performance tab, with that episode's numbers in detail. Back to analytics at the top takes you back to the list with your date range, sort and filter as you left them.

What each column means

  • First 7 days, First 30 days and Total are downloads for the Podcast apps row and views for the YouTube row. The column you rank on is in bold, with a bar under it comparing the episode with the best one on that row.
  • Avg % is how much of the episode the average listener got through, over the column you rank on. For YouTube it's YouTube's own average view percentage.
  • Retention is a small curve of how many people were still watching as the video went on. It comes from YouTube, for videos with enough views, over the first 7 or first 30 days.
  • Subs is how many YouTube subscribers the video brought in, over the column you rank on.

When a row says another source's name

Your host only has numbers from the day your show moved to it. For an episode from before then, the Podcast apps row uses the next source that covers it, in this order: your previous host, then Spotify, then Apple. The row then names that source instead of saying Podcast apps, and shows its unit, for example Spotify with 25 plays. To tell Podato your previous host, open Imports and use Pick your previous host under Sources.

Why YouTube is never added in

A download and a view are different things, counted by different companies, so Podato never adds them together. YouTube's numbers sit beside your podcast numbers, in red, in their own rows, cards and chart. Its percentages, such as average view percentage, are YouTube's own figures for exactly the dates shown.

If something looks wrong

  • An episode says "No video linked". Podato couldn't match a YouTube video to it by title. If the video is on your channel, it's waiting in the Unmatched episodes list in Imports: choose Assign episode and pick this one. Its numbers arrive with the next daily update from YouTube.
  • Where people listen is missing. Your host's export didn't include the app each download came from. If your host offers it, export again with downloads split by app (see your host's steps in Imports).
  • The Spotify card says to export again. Spotify's numbers only update when you import a new export from Spotify for Creators.

Related

Last checked against the app on .